How I Landed My Work on HGTV’s Fixer Upper

Fixer_upper_2

“How did you get your artwork on the show??” This is one of the most common questions I get from people who find out my work has been on the show, Fixer Upper. But really, It was very simple. I’ll break it down for you.

Do Some Research

The weekend before I sent that first email to the folks at Fixer Upper, I binge watched the show. I had never seen it before but had watched it at the suggestion of my husband and mother-in-law. Like everyone else, I was hooked. By watching the show (more like obsessing over!), it gave me some context and a sense of whether or not my work would fit in. Obviously, it did and I got to work googling how to get in touch with them.

Just Ask!

Yup. You know you can’t wait for opportunities to land in your lap, right? If there is a show you want your work to be included on or a popular design blog you want to be featured on step one is simply asking. What is the worst that can happen? They say “no” and you move on.

Show Your Stuff

Where can your work be seen now? What other media coverage have you had? Has anything else notable happened with regards to your work? These are all things to include in your outreach attempts. It simply creates credibility and validates your abilities as a creative.

Be Genuine

People who get a lot of pitches can smell BS from a mile away. Keep your tone conversational and friendly but don’t completely over do it. Share a little about your background, your story, why you love what they do, and leave it at that. Short, sweet, and sincere.

Practice Patience

I know sometimes when doing your own PR or trying to market yourself, you send out emails and who KNOWS if anyone is reading them. Right? I feel like this all the time. Odds are though, someone is reading them! But if they don’t respond right away (or at all), don’t take it personal. It may not be the right time or fit for whoever you are reaching out to. When I emailed Chip and Joanna, it was more than a month before I heard a peep back from them. And even then, it took months before I saw my artwork on the show. (Actually, a friend of mine tagged me on social media because Joanna instagramed my piece front and center!! I had *almost* forgotten about it!)

Curious About Specifics?

Want to know word-for-word what I sent to the people at Fixer Upper? Input your email below and I’ll send you the exact email that I sent to them.  Have more questions? Leave a comment here or you can always reach me here.



Ready, Set, Launch! The New AIMM Collection Is Live. (Plus a Giveaway!)

I know what you are thinking…it’s about time, right?! I have been working on these pieces for what seems like forever. And I’m finally ready to put them out into the world. When I look at them, I couldn’t be more proud. I hope you enjoy them as well!

modern, reclaimed wood, wall art, black and white, wood, gold, geometric, modern, handmade, etsy, houston, interior design, unique wall art

Hat tip to the amazing photographer and my friend, Alyssa. She just moved back to Houston and lucky for me she was available to do these shots for me. If you are in the area and you need some similar work done, give her a shout. Below are some other pics that I love.

modern wall art, arrow, white and gold, painted arrow, etsy, reclaimed wood floor

modern wall art, wood wall art, wood sculpture, handmade, etsy, unique wall art, geometric art, living room art, bedroom artmodern design, modern art, unique wall art, reclaimed wood, living room art, bedroom art, home decor, geometric artSome other news I have includes my work being sold in a few more shops around the internets – Great.ly and AHAlife.  And as soon as I can get my stuff listed, I will have a few pieces in a gallery out of NYC called Uprise Art. Pretty cool, huh? And last but not least, AIMM will have a piece in the DIY Network’s Blog Cabin 2015! Yeah, you know…HGTV!!! Can someone please pinch me?

So, in celebration I figured I would do a giveaway of one of my new pieces. Here’s the deal.

1. Head on over to my instagram feed and find the picture below. This arrow piece will be the prize.

arrow, black and gold, wall art, modern art, reclaimed wood, unique wall art

2. Follow my instagram feed and like the photo.

3. Re-post the photo and tag me (@brianna_land) along with the hashtag, #AIMMgiveaway.

And that’s it! I’ll pick a winner at random this Friday, April 17. XO!

Make It: Rope and Wooden Tree Ladder

Rope Ladder From Below Tree - How to make a rope and wooden tree ladder.

We have been blessed with some pretty amazing weather down here in Houston the past few weeks. As a result, there has been quite a bit of tree climbing going on in our front yard. And not just by our children. We have even been finding other family’s children up in our tree on occasion! Which we totally love by the way. And although the big kids had no problem getting up, thanks to our oldest daughter’s climbing gear and ingenuity, the little ones were left on the ground. Or worse yet, parents had to hoist and catch their babes into and out of the tree. No bueno, right?

Instead of going out and buying a ladder I decided to make one. This isn’t my typical “woodworking” project in that I only had to make few small cuts with a chop saw but it was fun nevertheless! And it was as simple as could be.

How to make a rope and wooden tree ladder - Supplies

Supplies:

– Wooden Dowel Rods – 1-1/4″ , cut to 18 in long

Twisted Nylon Rope, measured to the length from the ground to the limb the ladder will be hung from X 2 plus 4 feet.

DecoArt Americana Acrylic Paint

– Paint Brush

Rustoleum Painter’s Touch in Matte Clear

Tools:

Miter Saw

Drill

spade drill bit, 1/2 in

Measuring Tape

Clamp

painting black crosses, polka dots, fun painting

The whole project is super simple and the first thing I tackled was adding fun designs to the ladder rungs. This is totally not necessary but adds a fun detail. Let me just say though, I grossly underestimated the difficulty of painting on a curved surface! I came *this* close to telling you a white lie by saying the kids did this part…

Measuring for Holes - DIY Rope and Wooden Tree Ladder

DIY Rope and Wooden Tree Ladder, Drill Dewalt

Once I painted all of the ladder rungs and coated them with a quick spray of clear spray paint for protection, I set aside one of them to serve as the guide for the rope and the rest of the ladder rungs. Each rung is 18 inches so I went in 3 inches on each side and using the clamp to hold the rung in place I drilled a hole for the rope to go through. A knot would be tied in the rope below the hole to keep it from slipping when it came time to assemble.

how to tie a knot for a Rope and Wooden Tree Ladder

After the holes were drilled, I went to work assembling each step using this easy method of tying knots for rope ladders. Each step was approximately a foot apart. All in all there were a total of 6 steps.

How to make a rope ladder for a tree, kids climbing a tree

See all the monkeys in the tree? I couldn’t keep them out and they are out there playing even as I write this!

Giving Thanks And A Call For A Creative Mastermind Group

It’s been a while (I know…so cliche), but it’s a super rainy day here in Houston. Like 100%-chance-of-rain kind of rainy day. I have an old stump that’s calling my name but the weather isn’t cooperating so I thought I would write.

The holidays were good to AIMM. I had my 1st, 2nd, 3rd and 4th Etsy sales which was extra exciting! No small thanks to Etsy for featuring me as a Fresh Shop. Imagine my surprise when I opened up my daily email from Esty and saw my face and art staring back at me!

Capture

What a stupid quote they found though. Err, is that really written in my shop somewhere? Oh well…ha!

I have a pretty strong hunch that the feature had a lot to do with the amazing photos that Ashley and Jared took as well. Other Etsy sellers take note – it’s worth it to splurge on great photos if you stink at taking your own like I do.

Guys, I am so thankful. Although these couple of sales may not seem like much to others, it totally does to me! This means there are folks out there that value what I am doing and are actually willing to pay me for my work. How cool is that? Which brings me to my next topic…I don’t want to lose momentum.

But first let me tell you a story. Once upon a time, I had this amazing group of women – Alicia, Ashley, Christina and Linnea. I had just started Homespun and similarly, these ladies were on their own creative business adventures. Once a month we would meet to talk about our individual goals, struggles and areas where we could help each other. Man were we productive! I think these ladies know, but I absolutely cherish these talks/therapy sessions. Things change though. Babies are born, cross-country moves are made and businesses are shuttered.

But here I am, on another creative adventure with AIMM. As much as I wish I could put that group back together again it just isn’t possible. So I am on a search for a new mastermind group. I am looking for 2-3 ladies with creative businesses who need some accountability and encouragement like I do right now. Interested? Help me keep this momentum going and send me an email – briannalland[at]gmail.com so we can chat!