How I Landed My Work on HGTV’s Fixer Upper

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“How did you get your artwork on the show??” This is one of the most common questions I get from people who find out my work has been on the show, Fixer Upper. But really, It was very simple. I’ll break it down for you.

Do Some Research

The weekend before I sent that first email to the folks at Fixer Upper, I binge watched the show. I had never seen it before but had watched it at the suggestion of my husband and mother-in-law. Like everyone else, I was hooked. By watching the show (more like obsessing over!), it gave me some context and a sense of whether or not my work would fit in. Obviously, it did and I got to work googling how to get in touch with them.

Just Ask!

Yup. You know you can’t wait for opportunities to land in your lap, right? If there is a show you want your work to be included on or a popular design blog you want to be featured on step one is simply asking. What is the worst that can happen? They say “no” and you move on.

Show Your Stuff

Where can your work be seen now? What other media coverage have you had? Has anything else notable happened with regards to your work? These are all things to include in your outreach attempts. It simply creates credibility and validates your abilities as a creative.

Be Genuine

People who get a lot of pitches can smell BS from a mile away. Keep your tone conversational and friendly but don’t completely over do it. Share a little about your background, your story, why you love what they do, and leave it at that. Short, sweet, and sincere.

Practice Patience

I know sometimes when doing your own PR or trying to market yourself, you send out emails and who KNOWS if anyone is reading them. Right? I feel like this all the time. Odds are though, someone is reading them! But if they don’t respond right away (or at all), don’t take it personal. It may not be the right time or fit for whoever you are reaching out to. When I emailed Chip and Joanna, it was more than a month before I heard a peep back from them. And even then, it took months before I saw my artwork on the show. (Actually, a friend of mine tagged me on social media because Joanna instagramed my piece front and center!! I had *almost* forgotten about it!)

Curious About Specifics?

Want to know word-for-word what I sent to the people at Fixer Upper? Input your email below and I’ll send you the exact email that I sent to them.  Have more questions? Leave a comment here or you can always reach me here.



Ready, Set, Launch! The New AIMM Collection Is Live. (Plus a Giveaway!)

I know what you are thinking…it’s about time, right?! I have been working on these pieces for what seems like forever. And I’m finally ready to put them out into the world. When I look at them, I couldn’t be more proud. I hope you enjoy them as well!

modern, reclaimed wood, wall art, black and white, wood, gold, geometric, modern, handmade, etsy, houston, interior design, unique wall art

Hat tip to the amazing photographer and my friend, Alyssa. She just moved back to Houston and lucky for me she was available to do these shots for me. If you are in the area and you need some similar work done, give her a shout. Below are some other pics that I love.

modern wall art, arrow, white and gold, painted arrow, etsy, reclaimed wood floor

modern wall art, wood wall art, wood sculpture, handmade, etsy, unique wall art, geometric art, living room art, bedroom artmodern design, modern art, unique wall art, reclaimed wood, living room art, bedroom art, home decor, geometric artSome other news I have includes my work being sold in a few more shops around the internets – Great.ly and AHAlife.  And as soon as I can get my stuff listed, I will have a few pieces in a gallery out of NYC called Uprise Art. Pretty cool, huh? And last but not least, AIMM will have a piece in the DIY Network’s Blog Cabin 2015! Yeah, you know…HGTV!!! Can someone please pinch me?

So, in celebration I figured I would do a giveaway of one of my new pieces. Here’s the deal.

1. Head on over to my instagram feed and find the picture below. This arrow piece will be the prize.

arrow, black and gold, wall art, modern art, reclaimed wood, unique wall art

2. Follow my instagram feed and like the photo.

3. Re-post the photo and tag me (@brianna_land) along with the hashtag, #AIMMgiveaway.

And that’s it! I’ll pick a winner at random this Friday, April 17. XO!

/ Hey Look What I Found / 1

Elizabeth Gilbert (of Eat, Pray, Love.) struck a cord with me with this TED talk on success, failure and the drive to keep creating. My favorite quote? “I’m not going to quit. I’m going home.” via Swissmiss.

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– Drooool…gorgeous furniture by Greg Klassen made from my favorite material (old wood) and glass. via Alyssa Renee.

Stained Wood Wall (click through for DIY instructions)

– I’m putting this stained wood wall on my want/to-do list for our next home. via A Beautiful Mess

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Emily Jeffords has some excellent advice for new artists. My favorite is from Rachel T Robinson. But really, all 3 parts to her Artist-to-Artist series are good.

– I also loved this post about sticking to your health and fitness plan. It’s a constant struggle for me. Also, add me as a friend on Fitbit! I need all the encouragement I can get! (briannalland[at]gmail.com)

 

AIMM Etsy Shop Gets an Update!

A while back, I emailed my friend Ashley from Sugar and Cloth because I was in desperate need of some photography and styling help for my Etsy shop. The pictures I took were pitiful and it was obvious I needed professional help. It’s kinda…like when you need a haircut. No one in their right mind attempts it on their own. It’s better to leave these types of things to the experts. And I contacted Ashley because she is uh…amazing at this sort of thing?! I mean, just look at her blog and follow her Instagram feed for proof.

Anyway, Kelly and I loaded up all of my wood art and headed over to her super cool studio over in EADO (East Downtown Houston for non-Houstonians). We spent some time catching up and coming up with some ideas. Then her and guy Jared got to work. Below are a few of my faves.

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Want to see more? Head on over to the AIMM Etsy shop! Thanks a million Ashley and Jared!